Published on
December 28, 2025
TUI is offering an exciting opportunity for holidaymakers to lock in huge savings on a variety of holiday packages. The UK travel giant’s “biggest sale ever” allows customers to save up to £500 on bookings, making it the perfect time to plan vacations for 2026 and 2027. Whether you’re looking for a relaxing beach getaway, a family-friendly holiday, or an unforgettable river cruise, this sale has something for everyone. Here’s everything you need to know about these incredible offers.
Savings for All Travel Styles
TUI’s biggest sale is designed to cater to various types of holidaymakers. From beach lovers to cultural explorers, there’s a discount for everyone. By creating a myTUI account and using the code ‘SALE,’ customers can enjoy up to £500 off holiday bookings for travel between May 1, 2026, and October 31, 2027.
Whether you’re after a last-minute summer getaway, a winter escape, or planning ahead for 2027, there are plenty of options to choose from. The sale covers a wide range of destinations, including sun-soaked beaches, ancient river cruises, and everything in between.
Exclusive Deals for MyTUI Members
To access these exclusive discounts, travelers must download the TUI app and register for a free myTUI account. Once registered, simply use the code ‘SALE’ to unlock the savings. The offer is available for holiday departures from May 2026 to October 2027, making it ideal for planning ahead. Discounts apply to a range of bookings, including all-inclusive holidays, family vacations, and even flight-only deals.
Free Upgrades, Kids Go Free, and Flexible Payment Options
In addition to discounts, TUI is offering several added perks to make holiday planning even more attractive. Free room upgrades are available on selected bookings, along with thousands of free child places, even during the school holidays. For families, this is an excellent chance to save even more. TUI also provides low deposit options, making it easier for travelers to lock in their dream holiday.
Explore Top Destinations at Discounted Prices
- Greek Getaway – Rhodes
TUI is offering a seven-night stay at the luxurious TUI BLUE Sensatori Atlantica Dreams in Rhodes, Greece, from £980 per person. This price includes a £435 saving when using the code. The resort boasts five swimming pools, seven bars, six restaurants, and a prime location close to a pebble beach. Families can enjoy a variety of activities, while couples can unwind in the adult-only zones. This all-inclusive offer is available for travel in May 2026 from Manchester Airport. - Turkish Family Retreat – Dalaman
A seven-night holiday to the Holiday Village AQI Turkiye in Dalaman, Turkey, is available from £1,253 per person. This price includes a £417 discount and a free child place. The all-inclusive resort is packed with amenities, including seven pools, four restaurants, and five bars. There’s plenty to keep families entertained, from bowling to archery, along with evening shows. The deal is for travel in August 2026 from London Gatwick. - Jamaican Luxury – Negril
For a tropical escape, TUI offers a seven-night stay at the 5T Riu Negril in Jamaica. Prices start at £1,420 per person, with a £315 discount and a free room upgrade. The resort recently underwent a complete refurbishment, offering swim-up rooms, four pools, seven restaurants, and direct beach access. This package is ideal for couples and families looking for luxury on a stunning Caribbean island. Travel is available from London Gatwick in June 2026. - River Cruise Adventure – Egypt
For a cultural journey, TUI River Cruises offers a seven-night “Ancient Gods and Famous Pharaohs” cruise round trip from Luxor, Egypt, starting at £1,429 per person. This all-inclusive cruise includes meals, drinks, entertainment, and excursions. Guests will explore Egypt’s iconic sights while enjoying onboard amenities like two restaurants, bars, and nightly entertainment. This offer is available for travel in March 2026 from London Gatwick and Manchester.
Low-Cost Flight-Only Options
For those simply looking to book flights, the TUI sale also includes £40 off per person for flight-only bookings made on the website. This offer adds flexibility for travelers who want to arrange their own accommodations but still enjoy discounts on flights.
More Travel Deals Beyond TUI
Other travel companies are also offering attractive deals during this time. For example, On The Beach offers holidays with deposits starting from just £30 per person. Meanwhile, British Airways is running a sale with discounts on both short-haul and long-haul flights, including city breaks and international vacations. Love Holidays is offering budget-friendly options with deposits starting at £19 for selected 2026 holidays.
Explore the UK with Affordable Staycations
For those not looking to travel abroad, TUI’s sale also highlights affordable staycation options in the UK. Whitby, a picturesque Yorkshire seaside town, is a popular destination for families and couples alike. Known for its dramatic cliff views and historic connection to Dracula, Whitby offers a cozy getaway for those looking for something different. Stay at the All Aboard accommodation, with prices starting from £562 for seven nights.
Tips for Booking the Best Deals
- Book Early for the Best Selection
Booking early ensures you get the best prices and availability, especially for peak travel seasons like summer and Christmas. - Use MyTUI Account
Create a free account to access exclusive deals and discounts, including up to £500 off. - Consider Flexible Dates
If possible, be flexible with your travel dates. You may find cheaper options if you’re willing to adjust your departure time by a few days. - Check for Extra Perks
Look for additional offers such as free upgrades, kids’ places, or low deposits to maximize your savings.
This sale is an incredible opportunity to secure your next getaway at a discounted price, whether you’re planning a relaxing beach holiday, a thrilling river cruise, or a luxurious tropical retreat. With flexible options for travel and various discounts, now is the perfect time to start planning your next adventure with TUI.
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